As a matter of good web design and accessibility, all our sites include meta tags, image alt tags, and other basic search engine optimization (SEO) features. However, SEO is a huge, complex field, and we are not qualified to advise you on marketing issues. If your main purpose in building or updating your Web site is to increase search engine ranking, traffic and/or sales, aeweb recommends contacting Jan Zimmerman at Watermelon Mountain Web Marketing, (505) 344-4230. Jan is a nationally recognized web marketing expert, and has written several books on the subject, so you can’t find more knowledgeable help.

If you don’t have a budget for professional SEO assistance, the following resources can help you organize your own campaign:

Web Marketing For Dummies by Jan Zimmerman

Search Engine Optimization (SEO): An Hour a Day by Jennifer Grappone & Gradiva Couzin

Both of these books provide excellent insight into building your site’s traffic and page ranking over time. Also, check out the Beginner’s Guide to SEO, a good basic online resource.

Once you have your SEO campaign in place, aeweb can help by making the technical changes and additions to your Web site that you’ve determined you want.